Lead Magnet Lab walks you through creating a free resource, such as a checklist, guide, template or mini-workbook, that helps your ideal audience with a specific problem and invites them to join your email list. You will choose the right topic, pick a format, write and design the resource, build a simple opt-in page and thank-you page, write a welcome email sequence and share the resource consistently.
What you will be able to do
- Choose a lead magnet topic that solves one specific problem for your audience
- Select a format you can create quickly and well
- Write and design a clear, useful free resource
- Create an opt-in page and thank-you page that deliver it reliably
- Write a short welcome email sequence and a plan to share the resource
Self-paced. Start with the free preview lesson, then work through the modules in order. Full course overview.